--- title: Pike13 Blog - Business Tips & News | Katie Zacharkiw (15) description: Katie is the Content Marketing Manager at Pike13. She has more than five years of experience in content strategy and digital marketing. (15) ---   ###### Explore our blog ## The Pike13 Perspective #### Actionable tips, smart strategies, industry trends, and personalized insights for your business.   ![palm-trees-bg](https://dl.dropboxusercontent.com/s/ph2ft4t1rh9nv01/palm-trees-bg.jpg) Business Advisor ### [Finding your competitive advantage: Build a competitive analysis](https://learn.pike13.com/blog/finding-your-competitive-advantage) A guide to walk you through creating a competitive analysis for you business, plus how to use it. Katie Zacharkiw May 16, 2017 Inside Pike13 ### [Athletes Finish Strong as the 2017 CrossFit Open Comes to an End](https://learn.pike13.com/blog/athletes-finish-strong-as-crossfit-open-2017-comes-to-an-end) Three Pike13 employees are competing in the 2017 CrossFit Open trying to qualify for the summer CrossFit Games. Here's how they're doing. Katie Zacharkiw Mar 30, 2017 Inside Pike13 ### [Legs of Cement: CrossFit Open 17.4 tires out the Pike13 competitors](https://learn.pike13.com/blog/legs-of-cement-crossfit-open-17-4-tires-out-pike13-competitors) Three Pike13 employees are competing in the 2017 CrossFit Open trying to qualify for the summer CrossFit Games. Here's how they're doing. Katie Zacharkiw Mar 24, 2017 Inside Pike13 ### [CrossFit Open 17.3 poses greatest challenge yet](https://learn.pike13.com/blog/pike13-employees-face-greatest-challenge-yet-in-crossfit-open-17-3) Three Pike13 employees are competing in the 2017 CrossFit Open trying to qualify for the summer CrossFit Games. Here's how they're doing. Katie Zacharkiw Mar 16, 2017 Inside Pike13 ### [Pike13 employees power through the first two weeks of the 2017 CrossFit Open](https://learn.pike13.com/blog/pike13-employees-power-through-first-two-weeks-of-2017-crossfit-open) Three Pike13 employees are competing in the 2017 CrossFit Open trying to qualify for the summer CrossFit Games. Here's how they did in the first two... Katie Zacharkiw Mar 7, 2017 Inside Pike13 ### [Three Pike13 Employees to Take On the 2017 CrossFit Games](https://learn.pike13.com/blog/three-pike13-employees-to-take-on-the-2017-crossfit-games) Three Pike13 employees are competing in the 2017 CrossFit Open trying to qualify for the 2017 summer CrossFit Games. Katie Zacharkiw Feb 25, 2017 Inside Pike13 ### [A Look Back at Pike13 in 2016](https://learn.pike13.com/blog/a-look-back-at-2016) 2016 has been a roller coaster year for Pike13. These are a few things that stand out to us from the past 12 months. Katie Zacharkiw Dec 9, 2016 Business Advisor ### [Who is the American Gym Owner in 2017?](https://learn.pike13.com/blog/who-is-the-american-gym-owner-in-2016) [Infographic] In 2016, Front Desk conducted market research to better understand the fitness industry, its business owners, and their business... Katie Zacharkiw Dec 6, 2016 Product Updates ### [Take Your Business to the Next Level with Your Own Branded App](https://learn.pike13.com/blog/take-your-business-to-the-next-level-with-your-own-branded-app) Get a customized branded app for your personal services business, customized to your Front Desk at a price you can afford. Katie Zacharkiw Nov 2, 2016 Product Updates ### [You Asked For It: Introducing the New Insights Reporting Feature](https://learn.pike13.com/blog/introducing-the-insights-reporting-feature) Front Desk Insights uses data to help businesses understand their health and provides core actionable measurements so the business can continue to... Katie Zacharkiw Nov 1, 2016 [1](https://learn.pike13.com/blog/author/katie-zacharkiw/page/1) ... [ 14 ](https://learn.pike13.com/blog/author/katie-zacharkiw/page/14) [ 15 ](https://learn.pike13.com/blog/author/katie-zacharkiw/page/15) ## ![Pike13 Logo - Profile Icon Round White](https://learn.pike13.com/hs-fs/hubfs/Pike13%20Logo%20-%20Profile%20Icon%20Round%20White.png?width=100&height=100&name=Pike13%20Logo%20-%20Profile%20Icon%20Round%20White.png)The Pike13 Perspective **Insights, Advice, and Inspiration** At Pike13, we celebrate, support, and empower the passionate individuals behind the businesses that inspire us every day. Client-focused businesses are our specialty. From fitness studios to tutoring centers, our blog is your trusted source for heartfelt advice, inspiring success stories, and expert tips to make managing your business easier and more rewarding. Whether you’re chasing big goals or appreciating small wins, we’re sharing insights and tools to help you grow with confidence. Let’s navigate the journey of business ownership together—because your passion is what drives everything we do.     ![](https://px.ads.linkedin.com/collect/?pid=7046634&fmt=gif) ```json { "@context" : "https://schema.org", "@id" : "https://www.pike13.com/#organization", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "US", "addressLocality" : "Seattle", "addressRegion" : "WA", "postalCode" : "98122", "streetAddress" : "1221 East Pike Suite 200" }, "email" : "sales@pike13.com", "foundingDate" : "2011", "logo" : "https://www.pike13.com/hs-fs/hubfs/Assets%20-%20Unorganized/Organizing%20-%20In%20Use/Pike13%20Logo%20PNG.png?width=3000&height=790&name=Pike13%20Logo%20PNG.png", "name" : "Pike13", "parentOrganization" : { "@type" : "Organization", "name" : "Jonas Software" }, "sameAs" : [ "https://www.facebook.com/gopike13", "https://twitter.com/gopike13", "https://www.linkedin.com/company/gopike13", "https://www.instagram.com/gopike13/" ], "telephone" : "(855) 417-7120", "url" : "https://www.pike13.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.pike13.com/#software", "@type" : "SoftwareApplication", "applicationCategory" : "BusinessApplication", "applicationSubCategory" : "Scheduling Software, Franchise Management Software, Skill Tracking Software", "areaServed" : [ { "@type" : "Country", "name" : "United States" }, { "@type" : "Country", "name" : "Canada" }, { "@type" : "Country", "name" : "United Kingdom" }, { "@type" : "Country", "name" : "Australia" }, { "@type" : "Country", "name" : "Germany" }, { "@type" : "Country", "name" : "Spain" }, { "@type" : "Country", "name" : "Portugal" }, { "@type" : "Country", "name" : "Brazil" }, { "@type" : "Country", "name" : "Mexico" }, { "@type" : "Place", "name" : "European Economic Area" }, { "@type" : "Place", "name" : "South America" }, { "@type" : "Country", "name" : "South Africa" } ], "audience" : { "@type" : "Audience", "audienceType" : "Fitness studios, music schools, swim schools, martial arts academies, youth coding programs, strength training gyms, franchise networks, multi-location activity-based businesses" }, "description" : "Pike13 is scheduling, enrollment, payment, and skill tracking software for activity-based businesses — from single-location studios to multi-location franchise networks. Serving fitness studios, music schools, swim schools, martial arts academies, youth coding programs, and strength training gyms.", "featureList" : [ "Scheduling and enrollment for classes, courses, and appointments", "Pre-paid and recurring plans", "Passes and punch cards", "Attendance tracking", "Automated reminder notifications", "Automated waitlist management", "Coupons", "Merchant processing", "Gift cards", "Automated billing and collections", "Child and dependent account linking", "Client communication", "Client app (iOS and Android)", "Staff app (iOS and Android)", "Client kiosk app", "Branded client website", "Basic reporting on clients, staff, and financials", "Insights Dashboard", "Payroll management and staff time tracking (Advanced+)", "Retail (Advanced+)", "Email marketing (Advanced+)", "SMS reminders and messaging (Advanced+)", "Facebook Pixel (Advanced+)", "Zapier integration (Advanced+)", "Digital waivers and custom terms and conditions (Advanced+)", "Embeddable website widgets (Advanced+)", "Room bookings (Advanced+)", "Google Analytics integration (Advanced+)", "Custom reporting powered by Looker (Advanced+)", "Multi-location oversight with reporting (Advanced+)", "Contactless check-in: kiosk, app, and QR codes (Advanced+)", "API access and custom integrations (Premium only)", "Member progress tracking and skill assessments (Premium only)", "Branded client app for iOS and Android (Premium option)", "Custom reports (Premium only)" ], "name" : "Pike13", "offers" : [ { "@type" : "Offer", "description" : "For solo operators and small studios. Includes scheduling and enrollment for classes, courses, and appointments; pre-paid and recurring plans; passes and punch cards; attendance tracking; automated reminders and waitlist management; coupons; merchant processing; gift cards; automated billing; family and dependent accounts; client communication; client app, staff app, kiosk app; branded client website; basic reporting; Insights Dashboard. Unlimited staff seats and client profiles. 12-month contract.", "name" : "Essential", "price" : "139.00", "priceCurrency" : "USD", "priceSpecification" : { "@type" : "PriceSpecification", "billingDuration" : "P1M" } }, { "@type" : "Offer", "description" : "For growing and multi-location businesses. Everything in Essential plus: multi-location oversight with reporting; payroll management and staff time tracking; digital waivers; custom reporting powered by Looker; email marketing; Facebook Pixel and Google Analytics; room bookings; contactless check-in (kiosk, app, QR codes); SMS reminders and messaging; Zapier integration; embeddable website widgets; retail. 12-month contract.", "name" : "Advanced", "price" : "195.00", "priceCurrency" : "USD", "priceSpecification" : { "@type" : "PriceSpecification", "billingDuration" : "P1M" } }, { "@type" : "Offer", "description" : "For franchises and enterprise-level customization. Everything in Advanced plus: API access and custom integrations for enterprise workflows; member progress tracking and skill assessments; branded client app for iOS and Android (available option); custom reports. 12-month contract.", "name" : "Premium", "price" : "249.00", "priceCurrency" : "USD", "priceSpecification" : { "@type" : "PriceSpecification", "billingDuration" : "P1M" } } ], "operatingSystem" : "Web, iOS, Android", "publisher" : { "@id" : "https://www.pike13.com/#organization" }, "url" : "https://www.pike13.com/" } ```