The Hidden Revenue Stream: How Gift Cards and Add-Ons Boost Your Bottom Line
The Overlooked Opportunity Most studio owners spend their energy filling classes and booking appointments. That’s the core revenue, so it makes...
2 min read
Katie Zacharkiw
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Updated on June 22, 2017
“At the call of “3, 2, 1 … go,” the athlete will have 8 minutes to perform 3 rounds of 6 chest-to-bar pull-ups and 6 squat snatches, AND 3 rounds of 7 chest-to-bar pull-ups and 5 squat snatches…”
Sounds easy, right? Sure.
CrossFit workouts, already difficult, only get harder during the annual CrossFit open. In fact the description above was just the beginning of workout 17.3. If the athletes completed the first rounds within the 8-minutes, they earned a time extension to get in more reps. That cycle continued: finish 3 rounds and get more time — and more weight added — for up to 24 minutes.
For the Pike13 competitors, it was the greatest test of strength so far.
“It was heavy,” Jesse Goodnoe says of workout 17.3. “Too heavy. And more tiring than I was expecting. But I’m glad I signed up for the Open, and I’d do it again. It’s made me realize how much harder I need to be working in my regular workouts.”
At the halfway mark, Jesse is ranked 815th out of 23,924 competitors in his division.
Jake Buchholz is ranked 338th out of 201,241 competitors in his division. In 17.3 he pushed through 104 reps.
“17.3 was a fun one!” says Jake. “It was one of those workouts that doesn’t necessarily tax your lungs, but plays a huge role on how strong your mental game is. My all time 1 rep max snatch is #265, but due to an elbow injury 2 weeks before the open, I told myself I would be ecstatic to even hit #185 in the workout. I hadn’t snatched at all since my injury, so mentally I was a little intimidated. Overall, I was happy to get to have gotten to that last round of #185 snatches before my time ran out. This one was a one and done for me! On to 17.4!”
After two weeks of workouts, the third Pike13 competitor, Dawn Hager, has a good reason for not completing 17.3. Dawn and her husband welcomed their son into the world last week. The whole family is doing well and we’re thrilled to welcome the youngest member of our Pike13 family. Dawn certainly isn’t giving up CrossFit competitions though — she says she’ll be back next year.
There are two workouts left in this year's CrossFit Open. Workout 17.4 will be announced tonight. Check back next week to see Jake's and Jesse's progress as they snatch, squat, lunge and lift their way to the summer Games.
Recaps:
Announcement
Weeks 1 & 2
Week 3
Week 4
Week 5
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