Explore our blog

The Pike13 Perspective

Actionable tips, smart strategies, industry trends, and personalized insights for your business.

 

 

 

    2 min read

    5 ‘Micro-Moments’ That Make or Break Repeat Bookings

    Picture of The Pike13 Team The Pike13 Team: Aug 25, 2025 9:00:00 AM

    The Small Stuff That Shapes Loyalty When most studio owners think about client retention, they focus on the big picture: quality of instruction, program design, or facility upgrades. Those matter, but here’s the truth: clients often make their...

    Client Retention Business Optimization Business Growth Client Experience Small Businesses Family Focused Businesses Kiosk App
    Read More
    From Word of Mouth to Waitlists: How to Turn Happy Clients into Your Best Marketing Team

    2 min read

    From Word of Mouth to Waitlists: How to Turn Happy Clients into Your Best Marketing Team

    Picture of The Pike13 Team The Pike13 Team: Aug 19, 2025 11:54:03 AM

    The Power of a Personal Recommendation Think back to the last time you tried a new restaurant, signed up for a service, or joined a class. Chances...

    The Pike13 Perspective Marketing Business Growth Scaling Your Business Client Experience Family Focused Businesses
    Read More
    Starting Fall with a Full House: Early-Bird Strategies that Actually Convert

    3 min read

    Starting Fall with a Full House: Early-Bird Strategies that Actually Convert

    Picture of The Pike13 Team The Pike13 Team: Aug 11, 2025 10:38:20 AM

    The August Anxiety You know the feeling. The days are still long and warm, but your calendar for September looks like a patchy quilt—half-empty...

    Marketing Tips Client Retention Client Management Email Marketing Kid Focused Businesses Small Businesses Family Focused Businesses
    Read More
    From Launch Day to Payday: Setting Up a Booking System Before Your First Client Knocks

    2 min read

    From Launch Day to Payday: Setting Up a Booking System Before Your First Client Knocks

    Picture of The Pike13 Team The Pike13 Team: Aug 6, 2025 11:19:44 AM

    The Night-Before Jitters It’s 11:47 p.m. and your launch page just went live. Excitement fades into that gut-punch question: “What if nobody books?”

    Business Essentials Scheduling Billing Small Businesses Startups Solo Entrepreneurs Starting a Business
    Read More

    2 min read

    You Can Love Music and Run a Business: How to Stop Feeling Guilty About Charging Your Worth

    Picture of The Pike13 Team The Pike13 Team: Jul 29, 2025 7:30:53 AM

    That Guilt You Feel? You’re Not Alone. If you’re a music teacher or studio owner who has ever hesitated to enforce your cancellation policy, raise...

    Kids' Activities Music and Dance The Pike13 Perspective Fine Arts and Performing Arts Music Schools Business Essentials Scaling Your Business Schools and Tutoring Businesses Kid Focused Businesses Small Business Resilience Financial Resilience Small Businesses Family Focused Businesses Families
    Read More
    How to Win Over Families When Budgets Are Tight: Marketing That Connects

    3 min read

    How to Win Over Families When Budgets Are Tight: Marketing That Connects

    Picture of The Pike13 Team The Pike13 Team: Jul 22, 2025 12:03:41 PM

    You Don't Need a Big Budget to Earn Big Trust When times feel uncertain, families start scanning for value. Not just dollar value, but emotional...

    Marketing Tips Kids' Activities Client Retention The Pike13 Perspective Marketing Business Growth Kid Focused Businesses Client Experience Small Business Resilience Small Businesses Family Focused Businesses Families
    Read More

    3 min read

    More With Less: How Small Teams Can Run Like Big Ones

    Picture of The Pike13 Team The Pike13 Team: Jul 14, 2025 10:22:04 AM

    Doing It All—Without Doing It Alone Running a small business is no small feat. You wear all the hats: scheduler, bookkeeper, customer service,...

    Productivity Staffing The Pike13 Perspective Business Optimization Business Automation Client Management Small Business Resilience Small Businesses
    Read More
    Summer Slump? Not This Year: Fitness Campaigns That Actually Work

    2 min read

    Summer Slump? Not This Year: Fitness Campaigns That Actually Work

    Picture of The Pike13 Team The Pike13 Team: Jul 7, 2025 12:22:52 PM

    When Things Slow Down, It’s Time to Level Up If summer has you staring at empty slots in your class schedule or wondering where all your regulars...

    Marketing Tips Fitness Client Retention The Pike13 Perspective Business Optimization Marketing Fitness and Sports Fitness Businesses Gyms Client Experience Small Business Resilience Small Businesses
    Read More
    Make the Most of the Rush: Turning Summer Clients into Year-Round Families

    3 min read

    Make the Most of the Rush: Turning Summer Clients into Year-Round Families

    Picture of The Pike13 Team The Pike13 Team: Jun 30, 2025 7:42:23 AM

    When the Sun’s Out, So Are the Signups For many businesses, summer can feel like a glorious whirlwind. Your classes are full. Your phone’s buzzing....

    Marketing Tips Client Retention The Pike13 Perspective Marketing Business Essentials Business Growth Scaling Your Business Entertainment and Recreation Kid Focused Businesses Client Experience Small Businesses Family Focused Businesses Families
    Read More
    Learn how to handle client cancellations with empathy and flexibility, ensuring long-term loyalty even when budgets are tight.

    3 min read

    What to Say to Clients When Budgets Are Tight (And They’re Thinking of Canceling)

    Picture of The Pike13 Team The Pike13 Team: Jun 18, 2025 11:47:45 AM

    When Money Gets Tight, Emotions Run High We’ve all had that sinking moment: a loyal client reaches out, voice a little hesitant, and says something...

    Client Retention The Pike13 Perspective Client Management Business Essentials Cancellations Client Experience Small Business Resilience Financial Resilience Small Businesses Family Focused Businesses Families
    Read More
    1 2 3 4 Next

     

    Pike13 Logo - Profile Icon Round WhiteThe Pike13 Perspective

    Insights, Advice, and Inspiration

    At Pike13, we celebrate, support, and empower the passionate individuals behind the businesses that inspire us every day.

    Client-focused businesses are our specialty. From fitness studios to tutoring centers, our blog is your trusted source for heartfelt advice, inspiring success stories, and expert tips to make managing your business easier and more rewarding. Whether you’re chasing big goals or appreciating small wins, we’re sharing insights and tools to help you grow with confidence.

    Let’s navigate the journey of business ownership together—because your passion is what drives everything we do.