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The Overlooked Opportunity Most studio owners spend their energy filling classes and booking appointments. That’s the core revenue, so it makes...
Are you a master delegator? No? Thought so. Few of us are. As small business owners, we have our way of doing things—our routines—and we often hesitate to let go or to delegate. Most of us feel the need to maintain control over all the little details of the business even as the weight of those responsibilities becomes increasingly uncomfortable.
Then there comes a point in the life of the business—maybe it’s year one or maybe it’s not until year two or three—where you recognize that something must change. You can’t continue to be effective when juggling an inordinate number of responsibilities, let alone maintain your sanity. You start looking for a way to lighten the load.
Of course you have fears:
“I’m not sure I can trust someone else to do this.”
Your business is your livelihood, your baby. You’ve stayed up nights working to keep everything afloat—you’ve bled for it. You don’t want anyone to screw it up.
And of course you have objections:
“If it doesn’t get done right, I’ll just have to do it anyway. It’s easier if I just do it and get it over with.”
“I don’t really want to pay someone to do this—it’s not that hard.”
It’s true—you’ll need to trust, and it may not get done right the first time.
It’s also true that one thing might not be that hard, but cumulatively that one thing, along with all the other little “things,” can make for an unmanageable burden.
Growing pains
When you’re just starting out and your client base can be counted on two hands (or two hands and two feet), you might be able to afford to spend time wearing multiple hats, but as your business grows the demands on your time grow also, forcing you to cozy up to the idea of delegating.
So first things first: acknowledge that something needs to change!
Then use these five steps to kick your inner control freak squarely in the bum.
5 ways to make it easier to let go
Ready to delegate? Roll up your sleeves and let it go!
photo credit: Nguyen Vu Hung (vuhung) via photopin cc
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