The Hidden Revenue Stream: How Gift Cards and Add-Ons Boost Your Bottom Line
The Overlooked Opportunity Most studio owners spend their energy filling classes and booking appointments. That’s the core revenue, so it makes...

When Miguel Melendez was declared legally blind, his company fired him. His disability made finding another job, well, a tough job. But for a can-do guy like Miguel, not too tough.
Miguel discovered that the box where he worked out needed some help, he told the owner he could pitch in. Barrio 12 CrossFit owner Jose Mendizabal brought him on the team right away. His first assignment: find software for managing the gym.
A rapidly growing clientele, Jose’s aversion to computers, and Miguel’s disability made for a pretty tall order—the new software had to address many needs. Barrio 12 tried a couple of solutions, but nothing filled the bill until they found Pike13.
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The Overlooked Opportunity Most studio owners spend their energy filling classes and booking appointments. That’s the core revenue, so it makes...
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Whether you run a fitness studio, yoga center, or any other membership-based business, managing registrations, payments, and customer data can be...
We all make mistakes, especially when opening a business for the first time. Learning by doing frequently means learning the hard way. Fortunately,...
Kevin Houston knew he’d never be happy stuck behind a desk. Seven years in the Navy followed by three years training SEAL candidates for BUDs led him...