The Hidden Revenue Stream: How Gift Cards and Add-Ons Boost Your Bottom Line
The Overlooked Opportunity Most studio owners spend their energy filling classes and booking appointments. That’s the core revenue, so it makes...

Bevin and Brandon Head were CrossFit fanatics years before CrossFit was the popular workout it is today. Together, this couple opened Grapevine CrossFit. B+B tried a couple of different solutions to manage their clients, schedules, and billings. But as their business grew—in clientele, staff, and offerings—they realized the software they were using was holding them back.
Flash forward. "Before Pike13, trying to keep track of whether or not someone had paid that month was like pulling an arm and a leg,” Bevin says, “and as a result we were losing a ton of money.”
Curious how much extra revenue Bx2 of Grapevine found with their transition to Pike13? So were we. Read on.
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