--- title: 5 Tips to Get New Clients and Keep Them Coming Back description: 5 Tips to Get New Clients And Keep Them Coming Back. Free ebook download. image: https://learn.pike13.com/hubfs/Pike13%20Website/Ebooks/Get%20New%20Clients%20and%20Keep%20Them/people-hands-in.jpg --- 1 min read # 5 Tips to Get New Clients and Keep Them Coming Back [![Picture of Katie Zacharkiw](https://app.hubspot.com/settings/avatar/b801dd245b9f42f681cce05b96c47e3d) Katie Zacharkiw ](https://learn.pike13.com/blog/author/katie-zacharkiw) : Updated on August 14, 2018 [Business Advisor](https://learn.pike13.com/blog/topic/business-advisor) [Growth](https://learn.pike13.com/blog/topic/growth) [Client Retention](https://learn.pike13.com/blog/topic/client-retention) ![5 Tips to Get New Clients and Keep Them Coming Back](https://learn.pike13.com/hubfs/Pike13%20Website/Ebooks/Get%20New%20Clients%20and%20Keep%20Them/people-hands-in.jpg) Bringing in new clients and increasing sales is a never-ending task for a business owner. Combined with the effort to keep the clients you already have, it can be exhausting. But there are ways to lift the pressure by increasing the efficiency of your marketing and engagement efforts. In this free ebook, we’ve laid out 5 tips to get you started. 1. ****Product Fit. **Stop trying to market to everyone, and instead target your efforts to your ideal customer base. ** 2. ****Service or Product Quality.** You know you provide a great service, but do your prospective clients? Clearly articulate the purpose and benefit of what you do. ** 3. ****Customer Service Quality.** People are your most important asset. Empower your staff to have meaningful engagement with your clients. ** 4. ****Trusted Opinions.** Your business should be active in the networks that your prospective clients rely on for recommendations. ** 5. ****Differentiators.** There’s a lot of competition out there. Connect with your clients at a deeper level to foster long-term loyalty.** You don’t need a huge marketing budget or a flashy ad campaign to grow your business. Client acquisition and retention is about community and relationships, and that starts with understanding your clients. [Download the ebook](https://www.pike13.com/resources/ebook/get-new-clients-and-keep-them) to learn more. [![New call-to-action](https://no-cache.hubspot.com/cta/default/1821116/3420f838-7861-43e8-940d-a036fb4f1a5f.png)](https://cta-redirect.hubspot.com/cta/redirect/1821116/3420f838-7861-43e8-940d-a036fb4f1a5f) - [Tweet](https://twitter.com/share) ### Explore More **Running a Business is Hard—We Make It Easier.** Find expert tips, advice, inspiration, and success stories below. 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[Competitive Advantage](https://learn.pike13.com/blog/topic/competitive-advantage) [Growth](https://learn.pike13.com/blog/topic/growth) [Finance](https://learn.pike13.com/blog/topic/finance) [Read More](https://learn.pike13.com/blog/pike13-and-stripe-a-winning-combination) [![The importance of a good beginners class at your business](https://learn.pike13.com/hubfs/images/blog/starting-line.jpg) ](https://learn.pike13.com/blog/the-importance-of-a-good-beginners-class-at-your-business) #### [The importance of a good beginners class at your business](https://learn.pike13.com/blog/the-importance-of-a-good-beginners-class-at-your-business) ![Picture of Katie Zacharkiw](https://app.hubspot.com/settings/avatar/b801dd245b9f42f681cce05b96c47e3d) [Katie Zacharkiw](https://learn.pike13.com/blog/author/katie-zacharkiw) : Sep 19, 2017 A successful class-based business offers a variety of classes that cater to a range of skill levels. Each class is important and should be carefully... 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[Business Advisor](https://learn.pike13.com/blog/topic/business-advisor) [Marketing Tips](https://learn.pike13.com/blog/topic/marketing-tips) [Growth](https://learn.pike13.com/blog/topic/growth) [Client Retention](https://learn.pike13.com/blog/topic/client-retention) [Read More](https://learn.pike13.com/blog/why-you-should-always-follow-up-on-client-feedback) ![](https://px.ads.linkedin.com/collect/?pid=7046634&fmt=gif) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Katie Zacharkiw", "url" : "https://learn.pike13.com/blog/author/katie-zacharkiw" }, "datePublished" : "2018-08-14T15:00:00.000Z", "headline" : "5 Tips to Get New Clients and Keep Them Coming Back", "image" : [ "https://learn.pike13.com/hubfs/Pike13%20Website/Ebooks/Get%20New%20Clients%20and%20Keep%20Them/people-hands-in.jpg" ], "mainEntityOfPage" : { "@id" : "https://learn.pike13.com/blog/5-tips-to-get-new-clients-and-keep-them-coming-back", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://learn.pike13.com/hubfs/p13-logo-600px.png" }, "name" : "Pike, Inc." } } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.pike13.com/#organization", "@type" : "Organization", "address" : { "@type" : "PostalAddress", "addressCountry" : "US", "addressLocality" : "Seattle", "addressRegion" : "WA", "postalCode" : "98122", "streetAddress" : "1221 East Pike Suite 200" }, "email" : "sales@pike13.com", "foundingDate" : "2011", "logo" : "https://www.pike13.com/hs-fs/hubfs/Assets%20-%20Unorganized/Organizing%20-%20In%20Use/Pike13%20Logo%20PNG.png?width=3000&height=790&name=Pike13%20Logo%20PNG.png", "name" : "Pike13", "parentOrganization" : { "@type" : "Organization", "name" : "Jonas Software" }, "sameAs" : [ "https://www.facebook.com/gopike13", "https://twitter.com/gopike13", "https://www.linkedin.com/company/gopike13", "https://www.instagram.com/gopike13/" ], "telephone" : "(855) 417-7120", "url" : "https://www.pike13.com/" } ``` ```json { "@context" : "https://schema.org", "@id" : "https://www.pike13.com/#software", "@type" : "SoftwareApplication", "applicationCategory" : "BusinessApplication", "applicationSubCategory" : "Scheduling Software, Franchise Management Software, Skill Tracking Software", "areaServed" : [ { "@type" : "Country", "name" : "United States" }, { "@type" : "Country", "name" : "Canada" }, { "@type" : "Country", "name" : "United Kingdom" }, { "@type" : "Country", "name" : "Australia" }, { "@type" : "Country", "name" : "Germany" }, { "@type" : "Country", "name" : "Spain" }, { "@type" : "Country", "name" : "Portugal" }, { "@type" : "Country", "name" : "Brazil" }, { "@type" : "Country", "name" : "Mexico" }, { "@type" : "Place", "name" : "European Economic Area" }, { "@type" : "Place", "name" : "South America" }, { "@type" : "Country", "name" : "South Africa" } ], "audience" : { "@type" : "Audience", "audienceType" : "Fitness studios, music schools, swim schools, martial arts academies, youth coding programs, strength training gyms, franchise networks, multi-location activity-based businesses" }, "description" : "Pike13 is scheduling, enrollment, payment, and skill tracking software for activity-based businesses — from single-location studios to multi-location franchise networks. 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